Do The Knowledge Academy offer support for training courses? The course covers 12 lessons and runs for approximately 4.5 to 5 hours. During this 2-day training course, delegates will acquire knowledge of how to create campaigns and Ads. In addition, they will gain knowledge of the quality score and various factors influencing the quality score. Discover a range of free learning content designed to help your business or in your career. Introduction to Search Engine Marketing (SEM), Exploring Search Engine Optimisation (SEO). Why Affiliate Marketing is Better Than Door to Door for Sales? During this course, delegates will acquire knowledge, skills, and techniques to become an advanced user, drive the LinkedIn activity of the organisation, and increase brand engagement. In this 1-day training, delegates will gain knowledge of the basic concepts of digital email marketing and its importance. Digital marketing is the use of online channels including computers, mobile phones, and other digital platforms to promote and sell products and services. Daragh Walsh has shared some of the valuable information in this video which is very important for a Digital Marketer. Log in here . Jomer and his team made sure I was updated throughout the process and gave me insight to help make my web page more user friendly for my customers. A stable digital marketing campaign plan has: In this 1-day training, delegates will gain knowledge of the basic concepts of Campaign Planning. It introduces key digital marketing concepts, from mobile marketing and social media marketing to Email marketing, PPC marketing and SEO. Are you ready to take your marketing resume to the next level? I doubt if there is any other course available online, which covers all that is available in this coures. If you are in Chennai and want to take up a career in digital marketing, you should consider the Digital Scholar institute that is doing a fabulous job in transforming student’s lives in the digital marketing arena. At the end of this training, delegates will also understand Return On Marketing Investment (ROMI) framework used for management decisions. Our 1-day SEO Masterclass mainly focuses on the fundamentals of SEO, including its definition, importance, tools for finding the correct keywords, building links for your website, usage of meta title and meta description, and mobile SEO. There are no formal prerequisites to attend this course. Google’s Digital Marketing Course is packed with video tutorials on everything from SEM, Google Ads (formerly known as AdWords), social networks, video networks, mobile strategy, and more. In the ever-changing environment of the internet, Digital Marketing is vital to maintain the reputation of an organisation, Consumers can access the internet at any point, meaning Digital Marketing must be of a high standard to keep consumers on the organisation's website, Gain a competitive advantage, for example learning how to implement SEO techniques, which can increase Google rankings, Can be applied to any organisation that would like to improve their Digital Marketing, Achieve Digital Marketing goals by improving knowledge and skills for doing so, Portray a commitment to improving Digital Marketing processes within an individual's organisation. TOP provides an effective and efficient way to deliver technical education and skills development services to a broader audience/wide range of users/all learners at a lesser cost. Furthermore, delegates will become familiarised with on-page and off-page SEO. Log in here ENROLL TODAY. instructions and once payment has been authorised and collected. In simple words, copywriting refers to the process of writing advertising promotional materials. The data-driven decision-making process gets the answers to questions such as who, where, when, what, and obtaining those answers actionably. Got questions? Continuing to use this site or clicking “Accept & close” means that you agree to our use of cookies. The Professional Diploma in Digital Marketing is an internationally recognized qualification. Fundamentals of Digital Marketing, Social Media, and E-Commerce will equip you with real-world principles of digital marketing that will become an essential part of your professional arsenal. Delegates will also gain a comprehensive knowledge of how to manage payment methods. 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